Project: Design new jig saw blade packaging for upcoming new product launch. At the same time update current scroll saw blade packaging.  

Needs: The goal to update current scroll saw blade packaging to be in line with the band saw blade packaging, and design new jig saw blade packaging for upcoming new product launch. The old scroll saw packaging was not in line with brand standards and lacked product clarity on packaging.  

Product Launch:  Included coordinating videos by key contributors, Landing pages, e-blasts, social posts, distributor information sheets, website pop up promotions.