Art Director & Marketing Strategist
Beth
Bender
Monroe, CT · Beth@Bethbenderdesign.com
20+ years spanning agency, freelance, and in-house manufacturing. Goes beyond the brief, contributing to product viability, organic growth strategy, and cross-departmental initiatives alongside hands-on creative execution. A designer who gets involved, not just assigned.
BB
20+
Years of
experience
experience
3
Environments:
Agency · Freelance · In-house
Agency · Freelance · In-house
All
Projects managed
concept to launch
concept to launch
In.
A designer who gets
involved, not just assigned
involved, not just assigned
What I Do
01
Packaging & Print
From concept through production-ready files. Packaging, labels, trade show materials, catalogs, sell sheets, and more.
02
Digital & Web
Website content, product listings, and checkout workflows via WordPress and WooCommerce. Email campaign design and deployment via Constant Contact and MailChimp.
03
Marketing Strategy
Organic campaign planning, email marketing, influencer partnerships, and content strategy that builds audience without paid media.
04
Video & Photography
In-house product photography, retouching, and video production from fully art directed shoots to lean social-ready content.
05
Product Launches
End-to-end creative and marketing support including market research input, packaging, landing pages, and launch campaigns.
Recent Work
